Kristin’s Wacked Out News from the Around the Web

The time has come for my first official Ubiquity blog. When trying to figure out what I was going to say, I went down the “I want to inspire the young ‘ins” path – dead end. I tried the “how-to/simple concept” route, and that lead nowhere. As the research and events manager at Ubiquity PR, I thought I would just stay where I am comfortable. I do the best work and brainstorming when I am smack dab in the middle of researching. With that in mind, I am going to bring you the first installment of wacked out news and events from the Web.

I would like to preface that all of my blog posts moving forward will definitely be funnier if you read them after one or more the below situations has occurred:

1. It’s mid-week and you’ve received fifty email bounce backs from 100 contacts that you actually confirmed. 
2. You get an email back saying that your client’s news is not “embargo worthy.” 
3. A new prospect tells you that they want to put out a press release once or twice a week to help their SEO. This week’s crazy news actually getting headlines:

I start with Phoenix, where our office is located. I couldn’t help but give props to the hacker (sorry FireHost) that was able to get into the digital highway signs in northern Arizona. Rest assured that the “ROGUE PANDA ON RAMPAGE” was a hoax.

http://news.yahoo.com/hoax-sign-warns-arizona-drivers-panda-rampage-1627...

You know that unease you have when you are trying to come up with the best headline for a press release, hoping that you have enough dazzle for a pick up, but not too buzzy? You can stop stressing, I have a solution. In New Zealand, there is a psychic sheep that is able to predict the future. Well, he can predict rugby winners, so why not headline winners? In case you have any doubt the article states, “The predictions were made in a method similar to the one used by Paul the Psychic Octopus, who successfully predicted all of Germany’s wins and one loss in the 2010 Soccer World Cup.”

On any given week I am usually knee deep in tradeshow and event research. I do a lot with awards research and submissions too. My favorite types of awards are those that are given at the events themselves. I feel these awards do a great job of showing the proper celebration and recognition to our clients. Here is one event and subsequent award I stumbled upon that I wish we could enter some clients for. Sigh, no such luck with IT.

The 2012 World Clown Association Annual Convention (“I protest” — Aly)

During the event they have an award for Best Clown. Below are a few guidelines:

1. All clowns will conduct themselves in such a manner as to be a credit and an asset to quality clowning.
2. All clowns will totally abstain from the use of alcohol prior to and during competition or any time while in makeup and wardrobe. 
3. All clowns will refrain from the use of tobacco while in makeup and wardrobe and in public view.

Until next time.